Interesting read. I especially like point #1. I've quit so many games within the first 10 minutes because it wasn't immediately obvious what I should do to start. I hate that. No, I don't want to poke around some game trying figure out what to do in the beginning because the designer thinks it's more "fun" that way. I don't have time for that. My goal in creating my own game will be to cater to people with short attention spans or who have very limited time for gaming. There's a big market for that as evidenced by the popularity of Kingdom of Loathing. Unfortunately, KoL is becoming so complicated that it's losing that casual audience. I believe that if KoL had started out as complicated as it is now it would never have become popular in the first place. People want simplicity. There are plenty of games for people who want a deep, meaningful experience. Bring back the simpleton games!