I was wondering, what is your experience with bannerexchanges? Personally, I love the concept of free advertising (nothing to lose with it), but I also hear others are less enthusiastic.
What is your experience? Do you use it? Is it effective? Or, do you not use it? Why not? What would the perfect exchange be for you?
I am thinking of setting up an exchange (above the basic one which is for games only), but I'd like some input from you guys.
Thanks.